View Full Version : NAB 2009: Sony Snags HD Reality, Sports Sales

04-21-2009, 02:09 PM
Mark Burnett Productions standardizes on XDCAM HD

Mark Burnett Productions, which decided last year to use Sony’s XDCAM HD optical-disc format to launch the first season of CBS staple Survivor in HD, announced that it has standardized on the XDCAM format for most of its shows, including Expedition Africa: Stanley & Livingstone, The Contender and Wedding Day. The firm is using both the high-end 4:2:2 PDW-700 XDCAM HD camcorder and PDW-HD1500 recording deck for HD productions like Survivor, and earlier versions of XDCAM for standard-def shows. &

The company’s latest big sports deal is a roughly $12 million project for the Dallas Cowboys’ new stadium, which will host the NFL team’s games as well as big-ticket events such as the 2010 NBA All-Star Game, Super Bowl XLV in 2011 and the NCAA Men’s Final Four in 2014.

Source & More: broadcastingcable.com (http://www.broadcastingcable.com/article/209597-NAB_2009_Sony_Snags_HD_Reality_Sports_Sales.php)

Reigster at SatelliteGuys