View Full Version : TV audiences are growing older Big Three post median ages above 50



dfergie
08-28-2009, 10:28 AM
By MICHAEL SCHNEIDER



The networks still preach adults 18-49, but the Big Three are all expected to post median ages above 50 this fall -- with Fox (http://www.variety.com/profiles/people/main/76736/%27Fox%27%20MOP.html?dataSet=1) not too far behind.According to a recent study by former Magna Global EVP Steve (http://www.variety.com/profiles/people/main/81457/Steve.html?dataSet=1) Sternberg, the broadcast networks as a whole have once again grown older than ever. The five broadcast nets' average live median age this year -- in other words, not counting DVR usage -- was 51.
Source & More: variety.com (http://www.variety.com/article/VR1118007846.html?categoryid=14&cs=1)

Reigster at SatelliteGuys