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This. Once you add it to your account it's indefinite. The expiration on the offer doesn't change that, it just keeps them from having to give the offer to more and more people if they don't want to down the line.

It was explained to me is that the offer is $10 "indefinitely" - it's not "for life" or "forever" because they say they can change prices anytime - but the CSR said the price isnt set to increase in 6 months automatically like with 50%. Sounds like they'll keep offering it to more people until...

No misunderstanding on the CSR's part. The offer is $10 everyday price.

I was told the deal is everyday price of $10 for customers who dont already have HBO. They said it wouldnt go up after 6months.