Comcast Spotlight’s Perfect Storm

Multichannel News

SatelliteGuys Pro
Oct 11, 2004
As the economy shrinks and gas prices soar, consumers are looking for ways to conserve and advertisers are looking for ways to cut back their marketing costs -- but not at the expense of connecting with customers. Comcast Spotlight Pittsburgh sees an opportunity for the cable company to gain new ad clients and help existing clients geographically target their customer base.

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