The Band To Play For Brands Advanced TV Ad Shop Formed (1 Viewer)

SatelliteGuys.US Reporter

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Dec 4, 2005
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of the leading interactive TV sales groups have jumped ship to open a new agency specializing in enhanced TV advertising. The move which comes at a time when the Internet appears to be overtaking television as a way of delivering interactive commercials is one of a number of initiatives to get Madison Avenue back on the interactive TV track after years of fits and false starts.

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