Format War creates better than DVD growth for both formats

allargon

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Aug 2, 2007
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High-Def DVD Growth Passing Standard DVDs

Video Business can't make up its mind!

High-def DVD grows at faster pace than standard - 1/25/2008 - Video Business

The format war cost home entertainment in 2007 - 1/21/2008 - Video Business

Washington, D.C. (January 27, 2008) -- High-Definition DVD player sales are passing standard DVD players at the same point in each format's life.

That's according to an article by Video Business.

Paul
Erickson, director of DVD market research for DisplaySearch, cites declining Blu-ray and HD DVD player prices as the reason for the faster growth.

HD DVD players are now under $200 while Blu-ray players can be purchased for less than $400. Blu-ray and HD DVD are competing formats for the new high-def disc audience.

Standard DVD player prices fell more slowly in the first few years because there was no format war to prod lower prices.

Consequently, consumer acceptance of the high-def DVD player has been more rapid than it was for the standard DVD player, according to DisplaySearch.

“There is a much larger spike at the end of the year for next-generation DVD due to strong performances by both formats for November and December, as well as heavy competition-driven promotions for both Black Friday and the December holiday season,” Erickson told Video Business.

Sony, the leading Blu-ray booster, has predicted that the format will replace the standard DVD in the next several years.
Too bad Warner won't admit it was the 500 million...
 
I don't think it's sustainable or could even be classified as momentum for the media, this market has been drug along by sales and BOGOs, the consumers aren't chomping at the bit for the next release, they're chomping at the bit for the next sale.

Environment is totally different as well, in the age of VHS it wasn't all about the next big thing, the latest and greatest, the next iPod, the newest phone.

It's even less relevant than the 'well the PS3 is doing better than the 360 did over the same period of time' comparisons that I never agreed with either, the market conditions are so different.

This would be more apparent if we saw sales figures instead of ratios (basically marketing fodder) every week.
 

Bought an HD-A3 for my Dad - and got a good deal

Holy Rant Bill Hunt!!

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