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Its neither a technical or contractual issue. If DTV, the super HD leaders they claim to be, truly wanted to satisfy their Olympic viewing customers, they could have made it happen. They chose not to...simple as that. Regardless of channel popularity, MSNBC was one of the channel's chose to...

In this case it does. When an event as popular as the Olympics is occurring and one already carries the SD version of the channel, a LEADER would find a way to carry the HD feed....especially when it is obvious they had YEARS to plan for this. Funny you praise them for being the HD Sports...

YES. When you fail to carry a channel in HD that will run Olympic programming that all your competitors have then you shouldn't call yourself an HD leader...why is that so hard to understand? Don't wanna carry MSNBC HD fulltime?? Then at the minimum make some arrangement to carry the HD feed...

Damn right....but when DTV constantly preaches how they are the HD leader, blah blah blah, then they fail to carry an HD channel that every one of their major competitors has then THAT is the problem. Furthermore, how long have they known that MSNBC would be carrying Olympic coverage and...

Awesome Game....Epic fail for DTV. HD leader my azzzzz.

All too typical of DTV....false advertising....making claims they know are untrue.... really comes to light in situations like this. ALL their competitors have MSNBC HD and the self-proclaimed HD leader doesn't. Drop all the POS PPV channels nobody watches and actually add channels that...

Last time I checked its still the 19th. I'll be DirectTV "well we didn't say exactly the time when we would launch". It will probably be 11:59pm. They still have time!

If only they had p0rn channels in HD...now THAT would make it a bargin!!! =P