I'm not just talking downgading in March either. Some people already downgraded upon hearing of the price increases. I will wait till Feb. 28 and still most customers won't even be aware of any increase till sometime into March. Expect some people to wait a few months as they watch their programming habits and then decide if they should downgrade. I was told around the period of last years price increase around 700,000 plus people downgraded. So yes expect over 1,000,000 to do so. There are alot of people unlike alot of you who may otherwise understand the need for a price increase, but at the same time are unwilling to pay more.