Ice Planet Mobile Game To Coincide With TV Premiere

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PRESS RELEASE: Ice Planet Mobile Game To Coincide With TV Premiere


Press release supplied by Games Press 08:23 19/04/2006

FOR IMMEDIATE RELEASE

CANNES, France – SpaceWorks GameCo Inc., a division of SpaceWorks Entertainment Inc. (Canada), and PlayG, a division of P&P Multimedia (France) are pleased to announce the signing of Silverbirch Studios, Inc. as the mobile game developer for Ice Planet, a new sci-fi television series and video game enterprise, starring Michael Ironside.

Production will begin immediately with a release date to coincide with the broadcast of the first episode of Ice Planet, the television series in October, 2006.

“Silverbirch Studios is the leader in Canada’s mobile game industry, and their high quality, major brand track record in game development speaks to the top standards we’re maintaining across the Ice Planet brand. We are delighted to have Silverbirch on board,” said G. Philip Jackson, CEO of SpaceWorks GameCo Inc.

The release of the mobile game simultaneously with the premiere of the Ice Planet television series in major markets around the world, represents the first time these two media have converged for a simultaneous product launch. The television series is being distributed by CHUM International.

“We are excited to be part of this project and its constantly innovative approaches to serving the audiences of both television and gaming,” said Sidonie Herman, President of PlayG.

The game will incorporate characters and storylines from the television series allowing for enhanced play to fans of the series. The series will be premiered in Canada on Space: The Imagination Station; in the UK on the Sci-Fi Channel and in the US on GamePlay, an HD satellite channel.
 

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