NBA Playoffs A Ratings Slam Dunk

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Multichannel News

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Oct 11, 2004
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The National Basketball Association playoffs proved to be a ratings score for Turner Network Television and ESPN. Buoyed by the playoff appearances of the league’s top stars such as Kobe Bryant, Kevin Garnett and LeBron James — as well as competitive series matchups — both TNT and ESPN posted double-digit increases for their respective two-month NBA playoff coverage.

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