Univision, Telemundo Take Different Upfront Approach

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Multichannel News

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Oct 11, 2004
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Univision and Telemundo unveiled plans for the upcoming 2008 Upfront season. Univision will hold its annual blowout presentation for advertisers in New York City on May 14. Telemundo will follow in the steps of parent company NBC, which has called for a series of face-to-face meetings with clients in key markets, and a “spotlight event” on May 12 in New York City.

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