An interesting renewal battle is taking place in Colorado. One of our regional sports networks, Altitude Sports (channel 681) has been dropped by DirecTV, Comcast, and Dish Network, all today (Saturday). The story is that all 3 contracts were up and Altitude offered to renew them at the same fee as previous. But the Cable and Satellite companies wanted huge discounts to continue carrying the channel. The owner of Altitude stated that DirecTV wants a 60% decrease in the amount it pays! This seems to be the new tough bargaining position that DirecTV and the others are now taking with the program providers. The fans will not be happy if this continues as this channel carries Denver Nuggets basketball, Colorado Avalanche hockey, and Colorado Rapids soccer. It's also interesting that DirecTV, Comcast, and Dish Network seem to be fighting this battle together.
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