This is a critical time for the cable industry, which is suffering the loss of some viewers and facing competition from online streaming services.
However, customers are becoming increasingly unhappy with their monthly cable bill, Kagan says. Case in point: Over 80% of consumers already say their cable bills are too high, according to a 2013 survey by deal aggregator TechBargains.com. “Cable television companies use the amount of choice as a great excuse to raise rates several percent, year after year,” Kagan says. “I’ve been complaining about this for many years and nothing seems to happen. The investor likes this. It’s just the customer who doesn’t.”
However, customers are becoming increasingly unhappy with their monthly cable bill, Kagan says. Case in point: Over 80% of consumers already say their cable bills are too high, according to a 2013 survey by deal aggregator TechBargains.com. “Cable television companies use the amount of choice as a great excuse to raise rates several percent, year after year,” Kagan says. “I’ve been complaining about this for many years and nothing seems to happen. The investor likes this. It’s just the customer who doesn’t.”
