Here is what gave me the impression.
Sports Bar Mode, content partnerships maximize 4K experience
DISH is the first pay-TV provider to offer the 4K Sports Bar Mode, a multi-channel view that divides the screen into quadrants, each with the ability to display a different program in 1080. The feature works by decoding any four different HD feeds and displaying them simultaneously.
To enrich customers’ 4K experience even further, DISH is announcing agreements with Sony Pictures, The Orchard and Mance Media to deliver movies and other 4K content directly to the Hopper 3 and 4K Joey. At launch, customers with these boxes will be able to rent on demand popular Sony titles such as “The Amazing Spiderman,” “American Hustle”and“Smurfs 2”in 4K.
“The affordability of 4K TVs has increased dramatically, and consumers are hungry for content and features that really showcase the picture and put the technology to work,” said Khemka. “With Sports Bar Mode, we wanted to replicate the fan experience of enjoying several games simultaneously for the home, and combining this feature with our new content offerings gives viewers a rich 4K viewing experience unavailable elsewhere.”
