NBCUniversal Combines Broadcast and Cable Upfronts

[dfergie]

BCUniversal is putting all of its eggs in one basket. It announced Thursday that its entire entertainment portfolio will present on the same day during the traditional broadcast upfront week.Those cable networks -- Bravo, E!, Esquire Network, Oxygen, Sprout, Syfy, USA Network -- join NBC and Telemundo the week of May 12. The cable brands had previously presented separately from February through May.

hollywoodreporter.com