So you got your laptop in your lap, your phone in one hand, a beer in the other and your TV on PIP. LOL, we need some pictures of that.
NFL RZC a New Excuse for Charlie
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So you got your laptop in your lap, your phone in one hand, a beer in the other and your TV on PIP. LOL, we need some pictures of that.
Going back to the original premise, DIRECTV and Dish have different views on how to attract subscribers. DIRECTV has been more sport oriented. NFLST is a great marketing vehicle. NFLRZ is a nice channel for people who want to see good plays but really do not care if they see whole games, a good channel for Dish to carry and save money.
Dish has always tried to have the low cost image. One can argue if they are really low cost, but that is the strategy they have always seemed to strive for. And as Charlie has said, Dish has lost all the die hard sports fans already, it is not like they are going to lose more subs by not carrying these channels. Dish has the HD capacity for NFLST, it is not a technological issue, it is a marketing issue.
The exclusivity of NFLST is what gives DIRECTV the edge. It is unclear how much DIRECTV loses on NFLST, but I do not know of any analysts or claims by DIRECTV that it makes money. It is probably a minor expense per sub written off as advertising.
Dish has always tried to have the low cost image. One can argue if they are really low cost, but that is the strategy they have always seemed to strive for. And as Charlie has said, Dish has lost all the die hard sports fans already, it is not like they are going to lose more subs by not carrying these channels. Dish has the HD capacity for NFLST, it is not a technological issue, it is a marketing issue.
The exclusivity of NFLST is what gives DIRECTV the edge. It is unclear how much DIRECTV loses on NFLST, but I do not know of any analysts or claims by DIRECTV that it makes money. It is probably a minor expense per sub written off as advertising.
At $300 a pop, it would take 2.333 million fulltime subscriptions to NFL ST for DirecTV to just break even on it.
That's over 6% of their subscriber base...
Put another way, that's each NFL stadium drawing 145,000 fans per week.
Are there that many die hard fans out there that will and can afford to fork out that much money?
I just don't see it.
That's over 6% of their subscriber base...
Put another way, that's each NFL stadium drawing 145,000 fans per week.
Are there that many die hard fans out there that will and can afford to fork out that much money?
I just don't see it.
It is not just residential accounts though.
From what I have read commercial (bars, ect..) accounts make up a large chunk of the return.
Yes that is correct there "BAR" accounts spend a small fortune of NFL ST asi ti for commerical viewing.
And also NFL owners pay DTV for Ticket in the luxary boxes and tvs around the stadium and then the NFL ST portable devices that are 40 dollars to rent while your at the stadium ... DTV more then breaks even on it.
I have never seen anything that even remotely suggests that D* "breaks even" on Sunday ticket. In fact, the explanation I've always seen is that they know it's a money loser, but like the "cache" it brings.
They overpaid to be the sole outlet.
If they were making money on it, then the NFL is making a HUGE mistake in having it be an exclusive contract, and the NFL is not known for making mistakes like that...
They overpaid to be the sole outlet.
If they were making money on it, then the NFL is making a HUGE mistake in having it be an exclusive contract, and the NFL is not known for making mistakes like that...
Annual sub cost set at $49.99 for RZ/sports pack. Offer to Classic Silver or higher customers. Customer must talk with CSR themselves. Not done by dealer, yet
Charlie's financials are solid precisely because he isn't paying out $700,000,000 per year for NFL ST, assuming that figure is correct. That leaves him with hardly a cushion. If he needed a lot of cash for some reason, he wouldn't have it. That's why Charles calls NFL ST "No Funds Left." Charlie was outbid by much deeper pockets. Furthermore, if it were the case that paying the ton of $$$ for NFL or MLB would still result in Dish making money, then Chuck would've giddily written the check. After all, Chuck does do and buy if it makes money and doesn't leave him with insufficient resources, but in this case it would have been financially reckless to do so. Haven't you heard the term, "House poor?" His aim is to make money isn't it? This is how a lot of even big companies go out of business. It nearly finished off Sirius/XM: Their high costs for Howard Stern and others, then more debt for the merger. Charlie doesn't' take those kinds of risks. He did try just about everything he could to get MLB, but couldn't pony-up more cash. When the Comcast/Disney merger seemed possible for a few days, Charlie stated pubically, that if that merger was allowed, Dish could not compete and he would either have to buy a big company or sell and "I'm on down the road." It is one of the reasons he tried so hard to merge with Direct TV.
Furthermore, if Charlie did mange to get NFL ST or MLB EI at the high cost, the only way he could afford it is to raise all his subscriber rates to pay for it, and that would take away the one advantage that Dish has against competitors (and that Dish continues to promote as it feels it is it greatest competitive edge): PRICE, as in "low price leader." Well, then it's over. Dish customers would fell that at the new large rate hike (the usual hike plus more to pay for NFL/MLB), they may as well, feeling great indignation at such an increase, subscribe to Direct, FiOS, AT&T, or Cable because the masses are clueless about the differences in DVR technology.
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For those that wonder what the NFL RZ show set looks like its the set they use for the NFL show Around The League with all the small monitors behind the clear plastic that has the team logos on it. The center flat screen during the show has the Red Zone logo.
I was going to sign up for the sports pack to get NFL RZ online and it says I can't because I have the Turbo HD Bronze package. Guess they won't be getting my 6 bucks a month.
Yep, you need to qualify for RSNs to add the multisport pack. That means a minimum Classic 100+ or TurboHD Silver for English programming. (not sure what the requirements are on the Latino pack)
I decided to add the RZ channel and have watched nothing but it today. I very much enjoying it and will use it during the day when several games are on.
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thats all i watch until the night game. six and a half hours of commercial free footbal..........priceless, ok,$5.99 a month but worth it.
That's what I watched today even though I had a choice between several HD games. If I was a die hard football fan and wanted to track my favorite team then this wouldn't do it. That said, I'm not and this is perfect for me.
I'm a huge college fan, and there is not a team on earth I'd pay the Sunday Ticket money to track. This channel is perfect, because I can see good highlights of every game.
