Grounding per the NEC and any local codes is most important if you want to protect your investment from the insurance standpoint as well !! NO practical ground will protect your system from a direct lightning strike, or even a close one that causes a strong EMP. But if that strike/pulse enters your house via the antenna or downlead and your system is found to be ungrounded, your could also find yourself uninsured!
Your current strength seems adequate, assuming a scale of 100 max. You can increase signal strength at the receiver with a properly chosen antenna, fine-tuning its direction (i.e., using a rotator), adding a pre-amp, and/or using the best leadwire and accessories. If you are not experiencing excessive pixelation or drop-outs (occasional is to be expected) then you probably don't need any changes to your current system. In other words, if it's working OK now, then why mess with it? Adding a pre-amp in your situation is likely to cause more problems than it would solve...