How things have changed

[Bruce]

Americans Aren't Watching Live TV, Study Shows | Cord Cutters News

Is live TV becoming a thing of the past? We’re trending that way, according to a new study from New York-based research firm Attest’s 6th annual US Media Consumption Report. The report shows that 28% of consumers sat they don’t want any live TV on an average day, an increase of 4% from last year […]

cordcuttersnews.com

I have always said, that On Demand and DVR were the starting point, people got used to not watching live, that then evolved into the On Demand streaming services like Netflix, Paramount+, etc.

Paid Live TV basically help create that attitude, which is now leading to their destruction.

 

[glrush]

Streaming surpasses linear TV viewership for first time ever, per Nielsen

Streaming has surpassed the share of viewership earned by broadcast and cable combined in Nielsen's most recent The Gauge.

awfulannouncing.com

 

[Bruce]

Streaming surpasses linear TV viewership for first time ever, per Nielsen

Streaming has surpassed the share of viewership earned by broadcast and cable combined in Nielsen's most recent The Gauge.

awfulannouncing.com

Look at that pretty picture-

This was during when there were still about two weeks of new scripted content on the Broadcast channels, going to be brutal for the next few months, maybe the rest of the year, since the networks and cable channels are cutting way back.

Again, why are people paying that average of $130-150 a month for so little new content, when they can pay so much less, average of $40-80 a month, where you get all that content from paid Live TV, along with about 10 times more content, in streaming series and movies from the streaming services.

Streaming Reaches Historic TV Milestone, Eclipses Combined Broadcast and Cable Viewing For First Time | Nielsen

Streaming Notches a Record 44.8% of Total TV Usage in May Streaming Usage Up 71% Since 2021, with YouTube,...

www.nielsen.com

 

[ncted]

Again, why are people paying that average of $130-150 a month for so little new content, when they can pay so much less, average of $40-80 a month, where you get all that content from paid Live TV, along with about 10 times more content, in streaming series and movies from the streaming services.

Well, in the case of my parents, they are paying for:

1. Local News
2. Live Sports
3. Cable News (ugh, I know)
4. Reruns of their favorite shows
5. All of the above via a single UI (YTTV)

Without YTTV or a traditional linear TV service, they would have to navigate multiple apps and would invariably get confused about what thing was on what app. This would result in many more tech support calls to yours truly, which I am eager to avoid. If the content I wanted to watch was all available through a single UI, like YTTV, I would totally pay more for that convenience, but not a lot more. As it is, my wife asks me a couple times a week "what app is that show on again?" I usually remember, but sometimes I have to use Just Watch to find it for her.