Hmmm, I might need to eat some words here... I just re-subscribed to my automotive magazine, "Autoweek", for two years. Cost? $48, or $24/yr. Autoweek has an app on the iPad that is a one year subscription to their multimedia content for $4.99. Now, I doubt I could sell that to my significant other as a cost-savings (hmmm, spend $540 for an iPad with tax plus Autoweek App) but it makes me wonder how Apple handles subscriptions like that, where the App purchase IS the subscription.