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Sept. 15, 2011, 2:20 p.m. EDT
Fox pushes English soccer alongside NFL
Network hopes for win-win in pairing world's and U.S.'s favorite sports
By Sam Mamudi, MarketWatch
NEW YORK (MarketWatch) — For tens of millions of sports fans, Sunday afternoons in the fall and winter are all about one thing: watching football. Starting this weekend, Fox is hoping some of those viewers can be lured to watch that other sport known as football, as it pairs soccer matches with its National Football League games.
On Sunday, Fox's network channel will show the English Premier League's Chelsea play at Manchester United. Depending on whether the local Fox station shows an early or late NFL game, the soccer will be broadcast at 2 p.m. Eastern or 4:30 p.m.
The move pairs the world's most popular sport with America's favorite game, and a small but surging television product with one of TV's biggest offerings.
If Fox can create new soccer fans from among the millions of NFL watchers it will doubly benefit: A big hit on network TV could lead to a future of soccer-football double-headers on days when it only shows one NFL game; and even an incremental rise in soccer interest should help its two Fox Soccer cable channels.
"There are some pretty big hurdles for them to overcome [to make soccer mainstream in the U.S.], but that's not to say they shouldn't try, and it's not to say that this won't increase the sport's popularity," said Adam Swanson, an analyst at SNL Kagan. "You need something to drive its growth, and this could be it."
Fox is owned by News Corp. (NASDAQ:NWS) , which also owns MarketWatch.
Soccer viewership, especially for European and international matches, has been rising dramatically in recent years, making it one of the fastest-growing televised sports in the United States.
Read more about soccer's explosive growth. http://www.marketwatch.com/story/champions-league-paces-soccers-us-gains-2011-04-06
It's a trend that's gathered pace. With the English Premier League season just four games old, Fox is reporting booming audiences, and says ratings for the early-season EPL games on Fox Soccer among the coveted 18- to 34-year old demographic are up 76% from a year earlier. Fox Soccer has seen its ratings record broken twice in the past six months, most recently when 954,000 people watched the United States play Mexico in June's Gold Cup final.
"A few years ago games on Fox Soccer had between 50,000 and 70,000 viewers; now it's more like 100,000," said Stephen Master, vice president of Nielsen Sports. "And they haven't been doing this for too long — it takes time to build these names up and really build their brand among casual soccer fans."
The broadcaster has already benefited from showing soccer on its main network. May's UEFA Champions League final between Manchester United and Barcelona was seen by 2.6 million people on Fox. Showing EPL games on Fox could give that competition a huge shot in the arm, especially for the games that will follow an earlier NFL broadcast. Swanson noted that the viewership of a program is often retained for about 15 minutes into the next show.
That means that on days when it airs the soccer match after its football game, the network would have the opportunity to capture some of the 19 million or so people who routinely watch NFL games.
"It's an opportunity to introduce these teams to free-to-air in more than 100 million households," said David Nathanson, head of Fox Soccer. "It's a unique opportunity for us, and will broaden exposure for all our properties."
That kind of reach is currently beyond the main Fox Soccer channel, which is available in 40 million homes.
Fox's approach isn't a new tactic. For decades TV networks have been introducing new shows around established ratings winners. More recently, networks have been using airtime to promote their cable content. Swanson noted that when NBC (NASDAQ:CMCSA) shows golf it heavily pushes the Golf Channel, and one reason Major League Soccer recently signed with NBC was that, while most of its games will appear on the NBC Sports Network, it will also feature on the broadcast network. Read about MLS's NBC deal.
A boost to Fox Soccer's ratings can help the channel, and its parent, in several ways beyond advertising. A strong and growing audience could help get the channel into more homes. It could also help raise its affiliate fees. A recent Sanford C. Bernstein research note, citing SNL Kagan data, said Fox Soccer receives 17 cents for each household; the Golf Channel gets 27 cents, while motor-racing channel Speed receives 22 cents.
Fox will show four EPL games this season, though just one, on Super Bowl Sunday, will be aired live. The other three will be broadcast as-live after first airing on Fox Soccer. Eric Shanks, co-president of Fox Sports Media Group, told MarketWatch that if the games are a ratings success, there's a chance the broadcaster could in future sell EPL-NFL Sundays as a package to advertisers.
It remains to be seen how well the move will work. While soccer's ratings are rising, they're still dwarfed by ratings for major U.S. professional and college sports. There's also the business challenge of selling advertising for a sport that is played in two long chunks and doesn't have timeouts.
"No one wants to show 45 minutes of uninterrupted content," said Swanson.
Shanks noted that, for example, FSC occasionally has strips of advertising across the bottom of a screen during a game.
"Part of the attraction of soccer for the viewer is knowing you'll get uninterrupted action," he said.
http://www.marketwatch.com/Story/story/print?guid=A2EFAFA0-DE20-11E0-A65A-00212803FAD6
Sept. 15, 2011, 2:20 p.m. EDT
Fox pushes English soccer alongside NFL
Network hopes for win-win in pairing world's and U.S.'s favorite sports
By Sam Mamudi, MarketWatch
NEW YORK (MarketWatch) — For tens of millions of sports fans, Sunday afternoons in the fall and winter are all about one thing: watching football. Starting this weekend, Fox is hoping some of those viewers can be lured to watch that other sport known as football, as it pairs soccer matches with its National Football League games.
On Sunday, Fox's network channel will show the English Premier League's Chelsea play at Manchester United. Depending on whether the local Fox station shows an early or late NFL game, the soccer will be broadcast at 2 p.m. Eastern or 4:30 p.m.
The move pairs the world's most popular sport with America's favorite game, and a small but surging television product with one of TV's biggest offerings.
If Fox can create new soccer fans from among the millions of NFL watchers it will doubly benefit: A big hit on network TV could lead to a future of soccer-football double-headers on days when it only shows one NFL game; and even an incremental rise in soccer interest should help its two Fox Soccer cable channels.
"There are some pretty big hurdles for them to overcome [to make soccer mainstream in the U.S.], but that's not to say they shouldn't try, and it's not to say that this won't increase the sport's popularity," said Adam Swanson, an analyst at SNL Kagan. "You need something to drive its growth, and this could be it."
Fox is owned by News Corp. (NASDAQ:NWS) , which also owns MarketWatch.
Soccer viewership, especially for European and international matches, has been rising dramatically in recent years, making it one of the fastest-growing televised sports in the United States.
Read more about soccer's explosive growth. http://www.marketwatch.com/story/champions-league-paces-soccers-us-gains-2011-04-06
It's a trend that's gathered pace. With the English Premier League season just four games old, Fox is reporting booming audiences, and says ratings for the early-season EPL games on Fox Soccer among the coveted 18- to 34-year old demographic are up 76% from a year earlier. Fox Soccer has seen its ratings record broken twice in the past six months, most recently when 954,000 people watched the United States play Mexico in June's Gold Cup final.
"A few years ago games on Fox Soccer had between 50,000 and 70,000 viewers; now it's more like 100,000," said Stephen Master, vice president of Nielsen Sports. "And they haven't been doing this for too long — it takes time to build these names up and really build their brand among casual soccer fans."
The broadcaster has already benefited from showing soccer on its main network. May's UEFA Champions League final between Manchester United and Barcelona was seen by 2.6 million people on Fox. Showing EPL games on Fox could give that competition a huge shot in the arm, especially for the games that will follow an earlier NFL broadcast. Swanson noted that the viewership of a program is often retained for about 15 minutes into the next show.
That means that on days when it airs the soccer match after its football game, the network would have the opportunity to capture some of the 19 million or so people who routinely watch NFL games.
"It's an opportunity to introduce these teams to free-to-air in more than 100 million households," said David Nathanson, head of Fox Soccer. "It's a unique opportunity for us, and will broaden exposure for all our properties."
That kind of reach is currently beyond the main Fox Soccer channel, which is available in 40 million homes.
Fox's approach isn't a new tactic. For decades TV networks have been introducing new shows around established ratings winners. More recently, networks have been using airtime to promote their cable content. Swanson noted that when NBC (NASDAQ:CMCSA) shows golf it heavily pushes the Golf Channel, and one reason Major League Soccer recently signed with NBC was that, while most of its games will appear on the NBC Sports Network, it will also feature on the broadcast network. Read about MLS's NBC deal.
A boost to Fox Soccer's ratings can help the channel, and its parent, in several ways beyond advertising. A strong and growing audience could help get the channel into more homes. It could also help raise its affiliate fees. A recent Sanford C. Bernstein research note, citing SNL Kagan data, said Fox Soccer receives 17 cents for each household; the Golf Channel gets 27 cents, while motor-racing channel Speed receives 22 cents.
Fox will show four EPL games this season, though just one, on Super Bowl Sunday, will be aired live. The other three will be broadcast as-live after first airing on Fox Soccer. Eric Shanks, co-president of Fox Sports Media Group, told MarketWatch that if the games are a ratings success, there's a chance the broadcaster could in future sell EPL-NFL Sundays as a package to advertisers.
It remains to be seen how well the move will work. While soccer's ratings are rising, they're still dwarfed by ratings for major U.S. professional and college sports. There's also the business challenge of selling advertising for a sport that is played in two long chunks and doesn't have timeouts.
"No one wants to show 45 minutes of uninterrupted content," said Swanson.
Shanks noted that, for example, FSC occasionally has strips of advertising across the bottom of a screen during a game.
"Part of the attraction of soccer for the viewer is knowing you'll get uninterrupted action," he said.
http://www.marketwatch.com/Story/story/print?guid=A2EFAFA0-DE20-11E0-A65A-00212803FAD6
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4638 views
Fox really needs to air a game on Saturday mornings that is LIVE. DirecTV doesn't include Fox Soccer or Fox Soccer Plus, so I never get to see EPL on TV, which is disappointing. No reason to watch the Tottenham vs Arsenal game that is airing right now as it is already FT and I watched it live. Also no point in watching it for a lot of people that would be interested, because even if they didn't watch it, they've probably already seen the score. I must say that soccer has made leaps over the past 2 years in the US. The attendance numbers for a lot of MLS teams surpass hockey teams in the US. I've only recently become interested, and it is one of the most entertaining sports to watch. The lack of commercials probably makes it hard to watch for most people 
M
interesting here in Minneapolis they apparently are showing the soccer game on the co-owned My Network station. So folks arent watching the football game then keeping the station on for the soccer 
T
Fox is airing the 2nd Chelsea/Man U Match up live from Samford Bridge on Super Bowl Sunday. There's a couple more taped games coming too.
FOX to Broadcast Premier League Live On Free-to-air TV in US: Exclusive | Premier League blog, soccer news and football shirts from EPL Talk
Fox really needs to air a game on Saturday mornings that is LIVE. DirecTV doesn't include Fox Soccer or Fox Soccer Plus, so I never get to see EPL on TV, which is disappointing. No reason to watch the Tottenham vs Arsenal game that is airing right now as it is already FT and I watched it live. Also no point in watching it for a lot of people that would be interested, because even if they didn't watch it, they've probably already seen the score. I must say that soccer has made leaps over the past 2 years in the US. The attendance numbers for a lot of MLS teams surpass hockey teams in the US. I've only recently become interested, and it is one of the most entertaining sports to watch. The lack of commercials probably makes it hard to watch for most people
Fox is airing the 2nd Chelsea/Man U Match up live from Samford Bridge on Super Bowl Sunday. There's a couple more taped games coming too.
FOX to Broadcast Premier League Live On Free-to-air TV in US: Exclusive | Premier League blog, soccer news and football shirts from EPL Talk
Why are ViP922s So rare? like its crazy how ebay has none, i checked everywhere, also, i got a ViP222k now, which is actually activated!
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8 views
My year was almost up and we got the new bill for a year of service for $ 360.00 insane sat radio is becoming like cable!!! i logged into my acct and hopped onto chat and told the rep that i wanted to cancel. she understood my concern and went quiet for a few minutes. i figured that she was canceling my service. she comes back and said that she seen that i have been a sub since 07 and then offers me the same package for a year for 120.00 with taxes and fee's!!! i grabbed it. after almost having a stroke 
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10980 views
Mrs. Foxbat reminded me it's that time of the year to do the Cancel Tango
The A.I. agent appears to be better than in the past. It got to the acceptable price quicker than previous years, no human operator involved. $5/mo and I still have over $50 in SiriusXM credit from my FordPartner benefits.
The A.I. agent appears to be better than in the past. It got to the acceptable price quicker than previous years, no human operator involved. $5/mo and I still have over $50 in SiriusXM credit from my FordPartner benefits.
Staff member
HERE TO HELP YOU!
Cutting Edge
Sometimes a thread gets so many posts in it that is can cause issues for the server so that why today we introduce The Song Name Game Part 3!
So let the game continue!
The last song was added by Bobby who posted...
One Meat Ball - Andrews Sisters
CONTINUE ON AND HAVE FUN! WELCOME HOME TO SATELLITEGUYS.US!
Here are the original rules for the game as posted by WebbyDude back in 2006. http://www.satelliteguys.us/threads/68645-Song-Name-Game
Just name a song title and the band who performed it. The next person does the same thing, but needs to list a song title or band name which includes a word from the previous entry. Pick songs from any genre.
Example:
Long Live Rock and Roll -- Rainbow
Rainbow in the Dark -- Dio
Another example:
Ride the Lightning -- Metallica
Lightning Strikes -- Ozzy Osbourne
Get it?
An additional note: we all know that song titles, sometimes, use profane words. Because this is a family friendly website it is advised that you clean up that title up a bit. This is accomplished by using something like sh!t instead of the real word. Thanks....
So let the game continue!
The last song was added by Bobby who posted...
One Meat Ball - Andrews Sisters
CONTINUE ON AND HAVE FUN! WELCOME HOME TO SATELLITEGUYS.US!
Here are the original rules for the game as posted by WebbyDude back in 2006. http://www.satelliteguys.us/threads/68645-Song-Name-Game
Just name a song title and the band who performed it. The next person does the same thing, but needs to list a song title or band name which includes a word from the previous entry. Pick songs from any genre.
Example:
Long Live Rock and Roll -- Rainbow
Rainbow in the Dark -- Dio
Another example:
Ride the Lightning -- Metallica
Lightning Strikes -- Ozzy Osbourne
Get it?
An additional note: we all know that song titles, sometimes, use profane words. Because this is a family friendly website it is advised that you clean up that title up a bit. This is accomplished by using something like sh!t instead of the real word. Thanks....
68527 Replies
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2672596 views
Staff member
HERE TO HELP YOU!
Stumbled across this ... http://www.gaspricewatch.com/USGas_ZipSearch.asp
I found no local prices, although it did show stations at my location...
Added these to this post...
USA National Gas Temperature Map
State By State Gasoline Taxes
Gas Buddy
Ethanol Free Stations
I found no local prices, although it did show stations at my location...
Added these to this post...
USA National Gas Temperature Map
State By State Gasoline Taxes
Gas Buddy
Ethanol Free Stations
5552 Replies
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460619 views
Here in Indiana, the difference between Regular and Premium is usually a dollar, but some charge even more:
Ok, I'm bored .... actually - to be more precise - I'm bored of eating the same rotation of 9 or 10 meals that are currently my "go-to" meals. My wife works the long hours - I work from home as and when i feel like it ... which means i generally do most of the cooking ... and so by default - i also make out the shopping list ...
We cook at home 5 or even 6 nights a week - but we always seem to fall back on the same old tried and tested "quick and easy but tastes ok" meals. Week in week out.
Pot Roast - mash and Peas.
Spaghetti
Chicken Pasta in cheese sauce.
Curry & rice
(these are some of mine)
Now it's not that I'm not adventurous in the kitchen ... I'll try anything once or twice ... but we all do it. Unless your name is Martha Stewart or Rachel Ray .. we all eventually fall back on our 8-10 favorite "meals"
So i thought - if we shared some of our own go-to meals with each other ... we might be able to add a few "new" ones to our own arsenal of meals.
So again - I ask you ...
What's for dinner tonight ?
Please give me something new to add to my rotation ... its our weekly shop tomorrow - so i want to pull together a few idea's and try and eat a meal each day next week that I've never had before .. or at least something that is not on my current "go-to" meal plan.
What meal do you always seem to fall back on in your house ? Maybe its something that I've never tried or not had in a while. I need inspiration !! I've got a blank shopping list in front of me - and nothing sounds good .. HELP !
We cook at home 5 or even 6 nights a week - but we always seem to fall back on the same old tried and tested "quick and easy but tastes ok" meals. Week in week out.
Pot Roast - mash and Peas.
Spaghetti
Chicken Pasta in cheese sauce.
Curry & rice
(these are some of mine)
Now it's not that I'm not adventurous in the kitchen ... I'll try anything once or twice ... but we all do it. Unless your name is Martha Stewart or Rachel Ray .. we all eventually fall back on our 8-10 favorite "meals"
So i thought - if we shared some of our own go-to meals with each other ... we might be able to add a few "new" ones to our own arsenal of meals.
So again - I ask you ...
What's for dinner tonight ?
Please give me something new to add to my rotation ... its our weekly shop tomorrow - so i want to pull together a few idea's and try and eat a meal each day next week that I've never had before .. or at least something that is not on my current "go-to" meal plan.
What meal do you always seem to fall back on in your house ? Maybe its something that I've never tried or not had in a while. I need inspiration !! I've got a blank shopping list in front of me - and nothing sounds good .. HELP !
4332 Replies
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331159 views
Smoked some salmon on the grill while enjoying some Blue Moon beer. Kinda cool tonight so I fired up the heaters. Here in FL, we fire up heaters once the temps get below 60 
As for the salmon, I seared them first, then flipped them off to the side not over the coals and brushed on some lemon pepper marinade followed by some salmon seasoning. Threw some hickory chips on the coals and then closed the vents to about 10% airflow. Yum.
As for the salmon, I seared them first, then flipped them off to the side not over the coals and brushed on some lemon pepper marinade followed by some salmon seasoning. Threw some hickory chips on the coals and then closed the vents to about 10% airflow. Yum.
Pub Member / Supporter
America’s Fastest-Growing EV State Isn’t California—Not by a Long Shot
New data shows electric vehicle adoption is increasingly driven by state policies, electricity prices and charging access—not federal incentives
www.autoweek.com
The number-one US state for EV growth, according to the June 22 Yardi report?
Oklahoma.
It has no ZEV mandates and "minimal" incentives, Yardi says, but also has cheap electricity, high multi-car household rates (so, for example, a non-Lightning Ford F-150 pulls their trailers), and a consumer base willing to switch.
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903 views
tomwellborn3rd (@wellborn.net)
This author has chosen to make their posts visible only to people who are signed in.
bsky.app
Never realized that Tesla is losing to BYD at manufacturing too, which IMO is Tesla's biggest accomplishment and area of innovation. Nice writeup about the state of play and how we got here though. I have no faith that we're moving any productive direction though sadly, most changes and efforts feel reactionary rather than rooted in making use of the time being bought by tariffs, with few exceptions.
So: how are the cars so cheap, and what is being cut to get there? The best public accounting comes from the Rhodium Group, which compared BYD, Geely, and Leapmotor against Tesla's Chinese operation, a fair comparison because it removes labor costs and shipping from the equation entirely. Their estimate is that BYD builds a car for about $4,700 less than Tesla builds a Model 3 in Shanghai, roughly 15 percent of the Model 3's price. The breakdown is the interesting part. Direct government grants account for about $292 per vehicle, which is 5 percent of the gap. The biggest single factor is vertical integration: BYD makes about 80 percent of its top-tier components in-house, against 37 percent for Tesla, and that eliminates roughly $2,369 per vehicle in supplier markups. Lower overhead, meaning cheaper engineering talent and administrative cost spread across enormous volume, accounts for another $1,719. And BYD pays its suppliers on 155-day terms, against Tesla's 60, which is worth about $214 per car in float. When people say the Chinese advantage is subsidies, the per-vehicle number says otherwise. When people say it is slave wages, the Tesla Shanghai comparison says otherwise too. The advantage is mostly that BYD decided, twenty years ago, to make its own batteries, its own motors, its own power electronics, and its own semiconductors, and Western automakers decided the opposite.
US EV sales are rising again. Here’s why the recovery is set to last.
Even though sales tanked last year after the end of federal incentives, the American EV sector is on the mend as drivers face sky-high gasoline prices.
www.canarymedia.com
TWiT Tech Podcast Network
Time for another AWESOME video from the TWIT Network!
View: https://www.youtube.com/watch?v=mO_nW-BTlv4
Direct YouTube Link - Microsoft Defender Arriving on Linux
TWIT's Website
TWIT Live Feed
View: https://www.youtube.com/watch?v=mO_nW-BTlv4
Direct YouTube Link - Microsoft Defender Arriving on Linux
TWIT's Website
TWIT Live Feed
0 Replies
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19 views
Ham Radio 2.0
Time for another AWESOME video from Ham Radio 2.0!
View: https://www.youtube.com/watch?v=wDeuQ1SLkQU
Direct YouTube Link - LIVE!
Ham Radio 2.0 Website
Ham Radio 2.0 on Facebook
View: https://www.youtube.com/watch?v=wDeuQ1SLkQU
Direct YouTube Link - LIVE!
Ham Radio 2.0 Website
Ham Radio 2.0 on Facebook
0 Replies
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16 views
Supporting Founder
Really excited for this season with Kentucky having a new coach and some really exciting recruits. Probably won't last long, but here's hoping this season is great.
148 Replies
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1743 views
Was thinking same thing. It should be a good week for sec shorts and roll callThey ought to have fun with this…