Gravitas Ventures and DISH Network Reach Agreement to Offer On Demand Entertainment

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Gravitas Ventures and DISH Network Reach Agreement to Offer On Demand Entertainment Content: Financial News - Yahoo! Finance

LOS ANGELES, Oct. 7 /PRNewswire/ -- Gravitas Ventures, a distributor and marketer of content across Video On Demand (VOD) platforms, today announced an agreement with DISH Network®, the nation's third largest pay-TV provider. Gravitas already has agreements with AT&T, Charter, and Verizon FiOS. Understanding operators want to offer loyal subscribers quality video services, Gravitas provides cable, satellite, and telco operators access to quality feature films, documentaries, music, alternative sport, and event specials from more than 50 independent producers, providing a steady pipeline of compelling programming.

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With more than 2,500 hours of content, Gravitas offers solutions for multichannel broadcast companies looking for a variety of On Demand entertainment content for their subscriber base. As consumers continue to turn to alternative viewing platforms like VOD, Gravitas offers two, 10-hour packages each month: Gravitas Movies and Gravitas Events. Gravitas programming boasts critically acclaimed theatricals and world premieres made available to customers before or "day-and-date" with DVD releases. This programming mix maximizes exposure and revenue for both independent filmmakers and pay-TV providers.

"Adding DISH Network to our roster of 25 and growing operators provides clear validation that the industry is turning to Gravitas to source independent films as well as sports and music specials," said Nolan Gallagher, founder and CEO, Gravitas Ventures. "Gravitas offers an easy-to-understand transactional revenue opportunity for our operator and programming partners."

"DISH Network is pleased to work with Gravitas to offer its subscribers more On Demand content and services," said Andy Karofsky, vice president of programming for DISH Network. "Our agreement extends our ability to offer more diverse VOD services and will help meet the growing excitement for quality home entertainment."

Gravitas content reaches up to 70 million homes in North America and millions more worldwide. The company offers a single point of contact to handle the logistics of film delivery as well as insightful guide optimization within each VOD storefront in order to increase buy rates for operators and programmers alike.
 

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