We've been customers since late 1998. We haven't seen a contract, or signed ANYTHING, since that time. Yet, we're still subject to DirecTV's arbitrary rules (because, yes, I know, it says they can change their rules anytime). DirecTV also has not, and will not, prove to me why my contract was extended. (They gave three different reasons, and refused to back up any of the three with a paper trail.) Their final response was, as I wrote earlier: "DirecTV considers this matter closed."
In 2006 we bought a DirecTV HD DVR from Best Buy for $199, which we "owned." In 2007, I bought the same model/size/brand DirecTV HD DVR from Best Buy for the SAME $199 and it is "leased." (And, yes, I also paid a lot MORE for past receivers, DVRs, etc. which we no longer have. I paid, at one point, up to $1,400 for an expanded hard drive DirecTiVo when we first got HD.)
At some point after that 2007 purchase ALL of our equipment was shifted to "leased" on our bill, following an account reauthorization when we were having issues with our channels showing up correctly. We had to call and do a lot of phone fiddling, etc. that eventually resulted in removing and re-adding all of our programming, which somehow worked. (I suspect this also triggered the "new contract" though nothing actually changed; but I don't have any proof as I did not document the date this occurred, just remember that it did at some point.) I have the receipts that show both receiver purchases (time, date, price), as well as old DirecTV bills that show the owned/ leased swap for the SAME receivers. I offered to fax all of this information to DirecTV but they did not respond because they "consider this matter closed."
I haven't really fought too much about the leasing/owned issue because it seemed like 1) a waste of breath after several fruitless emails and phone calls and 2) All I've ever done with old equipment I owned anyway was give it to Goodwill, so no great loss to send it back to DirecTV instead.
I'm not arguing that DirecTV doesn't have a right to run their business this way but, after almost 11 years of loyalty and on-time payment, I expect more from a company I'm paying $160/month for service. That's simply MY opinion. DirecTV does not agree, and I don't expect them to change their minds. I will vote with my wallet and take my business elsewhere when my bogus "contract" expires. I have already cut our programming and turned off several receivers, so they've lost about $65/month of my money. If I could leave today, I would, which is what I told the person in retention when I spoke with them after asking to reduce my services.
For those who say all companies do this, I disagree. Yes, I have a cell phone contract. But it was made very clear when I signed up why I had a contract, and for how long. If I change my cell phone plan, it doesn't start a new contract and I've never had any confusion about when/why a contract began, or ended. And, in the case of cell phones, the cost of a phone with contract and without is VERY clear and obvious. (And you always have the choice of buying a phone without a contract, at a higher cost.) With DirecTV, during this back-and-forth, they said I would have had to pay $499 to "own" my current receiver (the one I paid the same price for an "owned" one just 11 months prior) AND there STILL would have been a new contract put in place, regardless of ownership status. I was told ANY change, discount or special offer automatically extends your contract another TWO YEARS. (I also asked for a letter from the retention person I spoke with that documented dropping my programming packaged wouldn't extended my contract. We'll see if I get it.) That's just outrageous and NOT standard business practices for any other company I can think of. At least not one I'd willingly deal with!
By the way, I don't even know if there was a contract time when we first signed on, and that was back when there were upfront costs of install and equipment ... All of which we then "owned."