Last night, after I went to bed, I thought even more about it, and the more I thought about it, the less sense I thought Sinclair's argument made. Even selling WABM by itself, there was nobody at all interested in buying it? Raycom and Media-General/LIN both have duopolies in various locations, and neither one was interested in having one in Birmingham? Birmingham passes the "eight voices" test:
1. WBRC (Raycom)
2. WBIQ/WCIQ (APT)
3. WVTM (Media-General or sold)
4. WUOA (UOA)
5. WCFT/WJSU and WTTO/WDBB (Sinclair)
6. WIAT (LIN or sold)
7. WPXH (ION)
8. WTJP (TBN)
So Raycom, Media-General, or the buyer of either WVTM or WIAT (whichever station is not kept by the new Media-General) could theoretically have bought WABM outright (note I didn't list it above). None were interested? Even with the ability to outright own it instead of using a JSA/SSA type deal? Something doesn't smell right to me.
In Charleston, there are definitely not eight voices. But I thought WMMP/WTAT had a grandfathered LMA, and as such the LMA could have been kept in place by a potential new owner, such as Gray, who has been buying stations left and right. I thought in the initial restructuring of the sale, they proposed selling WMMP and the WTAT LMA rights to a third party as a pair, so it would be the two together. Was Gray not interested? They just bought stand-alone Fox station KEVN in the much smaller Rapid City market, and Charleston is right in Gray's neck of the woods. Did they not want a Fox/My duopoly in Charleston? Did nobody else?
Am I missing something here?
- Trip