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And again, 15 months in a row, streaming wins-

Cable and Broadcast added together-36.4%

Streaming with a massive 49.6%, 13.2% higher than Broadcast/Streaming.

IMG_2172.webp
 
And again, 15 months in a row, streaming wins-

Cable and Broadcast added together-36.4%

Streaming with a massive 49.6%, 13.2% higher than Broadcast/Streaming.

View attachment 194983
Your Still Thrilled about all this ?

These numbers will Never be accurate as many people use Both still ...

You have services like Hulu Live and You Tube TV that do, what you call Cable, but they ARE Streaming, so Which is is ?

Does it get counted 2x as both Streaming and Cable ?
 
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Your Still Thrilled about all this ?

These numbers will Never be accurate as many people use Both still ...

You have services like Hulu Live and You Tube TV that do, what you call Cable, but they ARE Streaming, so Which is is ?

Does it get counted 2x as both Streaming and Cable ?
I think Hulu Live, YTTV, Fubo, and DIRECTV stream among others like my Internet provider has a TV service like Broadcast/Cable but it streams like the four services I mentioned and would be listed under Broadcast/Cable. Imagine how bad the numbers would be if they were listed under streaming and not Broadcast/Cable. I'm sure someone will correct me if that is wrong though.
 
I think Hulu Live, YTTV, Fubo, and DIRECTV stream among others like my Internet provider has a TV service like Broadcast/Cable but it streams like the four services I mentioned and would be listed under Broadcast/Cable. Imagine how bad the numbers would be if they were listed under streaming and not Broadcast/Cable. I'm sure someone will correct me if that is wrong though.
Well, your showing the same as I am, its impossible to get those that use both, as well as those that ARE both.
 
Well, your showing the same as I am, its impossible to get those that use both, as well as those that ARE both.
Well they are both but I think they are only counted as Broadcast/Cable/Other.
 
Well they are both but I think they are only counted as Broadcast/Cable/Other.
But, Originally they were Streaming ...
be4joe is correct, YTTV and the likes are not included in streaming, from Nielsen's FAQ-

What about live streaming on Hulu and YouTube?
  • Linear streaming via vMVPD apps (e.g., Hulu Live, YouTube TV) are excluded from the streaming category.
 
But they ARE Streaming as well, so they Should be counted as both, which would make the Streaming numbers even More prominate.

Q.
Who does the Counting for Streaming ?

Neilson does the Broadcast/Cable ...
 
But they ARE Streaming as well, so they Should be counted as both, which would make the Streaming numbers even More prominate.

Q.
Who does the Counting for Streaming ?

Neilson does the Broadcast/Cable ...
But they are basically airing a number of live channels just like Broadcast, Cable, and Others so that is why they are counted that way.
 
But they ARE Streaming as well, so they Should be counted as both, which would make the Streaming numbers even More prominate.

Q.
Who does the Counting for Streaming ?

Neilson does the Broadcast/Cable ...
Same.

Ratings for streaming content is extremely accurate, since the service knows who is watching what and when, when we hit ok on our remotes.

Ratings for Broadcast/Cable shows has always been a estimate.
 
Same.

Ratings for streaming content is extremely accurate, since the service knows who is watching what and when, when we hit ok on our remotes.

Ratings for Broadcast/Cable shows has always been a estimate.
If I flip thru shows on an app, 3-4 in a few minutes, does that still show that I watched the whole episode ?


If I watch the Super Bowl for 5 minutes, does that count as watching the Super Bowl ?
Is it the same if I just watched the Commercials.
 
If I flip thru shows on an app, 3-4 in a few minutes, does that still show that I watched the whole episode ?


If I watch the Super Bowl for 5 minutes, does that count as watching the Super Bowl ?
Is it the same if I just watched the Commercials.
Nielsen Streaming Ratings: Third-party measurement firm Nielsen tracks U.S. streaming viewership, releasing weekly reports that measure total minutes viewed across major television sets, broken down by program (such as original, acquired, and movie content) rather than minute-by-minute audience retention curves.
 
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Traditional/Streaming Live TV Providers Losses, 3rd Quarter 2026 Edition