Business Wire
January 31, 2007 Wednesday 1:00 PM GMT
DISTRIBUTION: Business Editors; Technology Writers
LENGTH: 975 words
HEADLINE:
Everstream Expands Television Viewer Measurement;
"Channeling" Software Module Available to Rapidly Expanding Data Collection Footprint of 20 Million Subscribers
DATELINE: CLEVELAND
BODY:
Everstream, a Concurrent (NASDAQ:CCUR) company and industry leader of software for broadband network usage measurement, today announced the release of its ReportOne 2.0 Channeling solution, designed for comprehensive collection and rapid reporting for digital broadcast and on-demand television channels. This innovative TV measurement module is available to Everstream's growing footprint, which surpassed the 20 million digital subscribers mark earlier this month.
"The 20 million digital subscriber milestone proves the industry has reached critical mass with regard to being a significant source for next generation audience measurement," stated Charlie Lougheed, president and co-founder of Everstream. "We believe this year will mark the advent of new capabilities and relationships that will drive content expansion and dynamic advertising between operators and networks."
Built atop the Everstream DataSuite(TM) collection and warehousing framework, the ReportOne Channeling solution standardizes disparate data sources ranging from guide middleware, set-top boxes, and switched digital video systems. Combined with the ubiquitous support for long tail video on demand and internet streaming content, ReportOne enables powerful analysis and secure data sharing capabilities across multiple video distribution outlets.
Everstream's ReportOne 2.0 software package now supports Microsoft's popular MSTV platform, as well as support for standard audience measurement metrics such as ratings, reach, and share. These capabilities enable operators to delineate viewing time versus channel surfing time, as well as analyze channel packaging and advertising potential. ReportOne comes equipped with a wide array of concise dashboards, scorecards and report templates compliant with industry standards and subscriber privacy regulations. In addition, the platform is designed to enable report customization to accommodate the unique requirements of each business user.
"The old adage, 'In God we trust, all others bring data,' is a definitive fact of life now," said Rick Sizemore, multimedia content, and interactive digital advertisement expert for iSuppli. "Census-based tools that deliver detailed audience measurement data can save the advertising industry billions of dollars."
About Everstream
Everstream leads the cable and telecommunications industry with the world's largest deployment of interactive data collection and reporting technology across twelve of the largest telecommunications providers, including
Comcast, Time Warner, Charter, Cox, Echostar and Japanese operator J:COM. Everstream's reporting platform provides unmatched visibility of performance and usage, enabling customers to analyze the digital services in over 200 markets. With over 20 million digital subscribers and an estimated U.S. market share in the video-on-demand data collection of 70%, Everstream is the clear market leader for data collection, warehousing, and business intelligence for interactive television. For more information, visit
www.everstream.com.
About Concurrent
Concurrent (NASDAQ:CCUR) is a leading provider of high-performance, real-time Linux software and solutions for commercial and government markets. For 40 years Concurrent's best-of-breed products have enabled a range of time-critical solutions including: modeling and simulation, high speed data acquisition, visual imaging, low latency transaction processing and on-demand television. Concurrent's on-demand television applications are utilized by major service providers in the cable and IPTV industries to deliver video-on-demand (VOD) and, through subsidiary company Everstream, measure the effectiveness of interactive television. Concurrent is a global company with regional offices in North America, Europe, Asia and Australia, and has products actively deployed in more than 24 countries. Concurrent's products and services are recognized for being uniquely flexible, comprehensive, robust and reliable. For more information, please visit
www.ccur.com.
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