[Other Topic] Job Titles in Radio: Radio Insight Editorial

[The Fat Man]

I found this quick editorial, written by Lance Venta of Radio Insight, to be an interesting conversation piece. The basic premise is that the growing trend in radio is to give important sounding titles to positions that receive relatively low pay and are considered in some instances to be entry level. His closing paragraph is what struck me to post it here.

"How about instead of making job duties sound more important or placing emphasis on the extra functions employers expect for the same or less pay, how about we focus on just employing people at this point. Let the employees focus on what they’re are best skilled to do and increase revenue and performance that way."

https://radioinsight.com/headlines/117912/whats-the-job/

 

[Carroll A]

Boy oh boy if the brain trust of radio only functioned that way radio might actually sound so much better.

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