Source
John Consoli
DECEMBER 01, 2005 -
Producing its best 18-49 rating since 2000, the animated classic Rudolph The Red Nosed Reindeer, on the final night of the November sweeps, guided CBS to an unexpected tie in the 18-49 demo with ABC, both producing a 4.4 for the 28-day sweeps period.
Heading into the final night, CBS and ABC were tied with a 4.4 rating in the demo, but even CBS execs were privately skeptical that the network would be able to win the night with ABC's blockbuster drama Lost in the mix. But Rudolph wound up producing a solid 5.8 rating in the 18-49 demo, winning by a sizable margin over ABC sitcoms George Lopez and According to Jim, and offsetting the Lost margin in its time period.
Both CBS and ABC finished the sweeps with a 4.4 rating in the 18-49 demo.
NBC finished third in the 18-49 demo during the sweeps with a 3.3 rating, just edging out Fox, which finished with a 3.2. UPN finished with a 1.5 rating in the 18-49 demo, while the WB was last among the broadcast networks with a 1.4 rating.
Overall in the demo for the sweeps, ABC was up 10 percent over last November, CBS was down 2 percent, NBC was down 18 percent, and Fox was up 7 percent. UPN was flat, while the WB was down 13 percent.
CBS won the viewers race, averaging 14.5 million, ABC was second with 11.6 million viewers, NBC was third with 9.5 million, and Fox was fourth with 7.7 million.
John Consoli
DECEMBER 01, 2005 -
Producing its best 18-49 rating since 2000, the animated classic Rudolph The Red Nosed Reindeer, on the final night of the November sweeps, guided CBS to an unexpected tie in the 18-49 demo with ABC, both producing a 4.4 for the 28-day sweeps period.
Heading into the final night, CBS and ABC were tied with a 4.4 rating in the demo, but even CBS execs were privately skeptical that the network would be able to win the night with ABC's blockbuster drama Lost in the mix. But Rudolph wound up producing a solid 5.8 rating in the 18-49 demo, winning by a sizable margin over ABC sitcoms George Lopez and According to Jim, and offsetting the Lost margin in its time period.
Both CBS and ABC finished the sweeps with a 4.4 rating in the 18-49 demo.
NBC finished third in the 18-49 demo during the sweeps with a 3.3 rating, just edging out Fox, which finished with a 3.2. UPN finished with a 1.5 rating in the 18-49 demo, while the WB was last among the broadcast networks with a 1.4 rating.
Overall in the demo for the sweeps, ABC was up 10 percent over last November, CBS was down 2 percent, NBC was down 18 percent, and Fox was up 7 percent. UPN was flat, while the WB was down 13 percent.
CBS won the viewers race, averaging 14.5 million, ABC was second with 11.6 million viewers, NBC was third with 9.5 million, and Fox was fourth with 7.7 million.
