Why don't linear news channels like CBSN launch as subchannels also?

[zeebre12]

Why don't linear streaming news channels like CBSN launch as subchannel OTA? The 3 big broadcasters NBC, ABC and ABC have launched linear streaming news channels that are exclusive to streaming. Why don't they also launch them as subchannels OTA? It seems logical as you have a linear feed ready to go already? Surely OTA is just another platform to broadcast. A subchannel called Newsnet launched in January similar to these streaming channels but OTA. Why would they not?

 

[Juan]

Probably contract issues

 

[mgomrjsurfs]

Also have Newsmax and so on as a Sub Channel. Also CBS had a Streaming Sports News Channel.

 

[osu1991]

Just where are they going to go? There is only so much space available in each market. Why would CBS want to give up ad revenue to an affiliate when they can keep it all and still cover 85%+ of the country.

 

[Don in CT]

Streaming is the future, not over the air TV.

 

[mgomrjsurfs]

Cheddar adding lot a lot more.

 

[N5XZS]

Don't be surprised more local stations carry fulltime news channels thanks to Corona virus stuffs going on right now.

Just ride out the storm my friend.

 

[Ypsiguy]

I’m surprised CBS doesn’t carry CBSN as a 480i sub channel on its O&O’s.

 

[mgomrjsurfs]

Then it would be repeated information if did same for a Tropical System.