Great points minnow...I'm not sure what everyone is paying for their E* service, but I've had no problem asking for, and receiving, programming discounts from Dish Network. I would gladly pay a premium to keep E* because of their 622, VOOM HD, and superior picture quility. Ok, now that superior picture quality is a thing of the past...and the local Cable Co. is offering their digital cable w/HBO, Showtime, and Starz for $29.95 for 12 months, they why would E* expect to retain me as a customer without matching the offer being made by Cable which, in my opinion, is 12 months of DishHD Platinum for $49.99? While I'm not cable fan, I was very surprised how much the local cable company's offerings have improved the past couple of years: On Demand was pretty slick, and they are prepared to offering significant saving on video, broadband, voice or all three.