What branding is DirecTV? There’s absolutely nothing mentioning DirecTV on AT&T TV. The package names are the same and channel numbers, but Joe Six Pack doesn’t know that. Your average consumer wouldn’t get a hint of DirecTV out of it. Unless perhaps they’d had D* in the past or remembered DirecTV Now.
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As of today there are 8 buy and 12 hold or sell recommendations (T Rowe Price). On Nasdaq it's 10-8 buy. Overall it's 18-20 hold or sell, not buy. They might be tripping but it isn't over each other to recommend buying. Since this is just one more pile of uknowhat being slung up against the wall by AT&T why think it has any more chance of sticking than any of the other services they launched?You seem misinformed. Analysts are tripping over each other to recommend buying AT&T right now.
*$19.95 ACTIVATION, EARLY TERMINATION FEE OF $15/MO. FOR EACH MONTH REMAINING ON AGMT., EQUIPMENT NON-RETURN AND ADD'L FEES APPLY. Price incl. AT&T TV Pkg., and 1 AT&T TV device. New residential customers only, excluding DIRECTV and U-verse TV customers. Restr's apply.
Well possibly so ...HoTat2 , Well, if ATT wants to carry "ALL" the locals, they have to pay the local stations/corporation for entitlement.....and etc., with any programming contracts.