I'm another of the Absouters who is jumping ship. I called Dish to see what they would offer me and I received the standard $10 off the AT200 offer. I told them about the deal I would get with Direct and the CSR asked when I wanted to cancel Dish, since they couldn't come close to matching it.
With the friend referral and online discounts, I'll only pay $39.99 per month for first year (whole house HD DVR with 2 TVs) for the Choice Extra (incl. HBO, Showtime, Cinemax and Starz for 3 months) and about the same as AT200 for the second year. Plus I will receive a $180 gift card from Costco. Not too bad, I think. My only regret (and it's heartbreaking for me) is that I'll have to sell the Sling Adapter on eBay and not be able to watch on my iPad. Oh well, I'm the only one in the house that uses that feature. Maybe I'll investigate getting a stand alone Slingbox plus an iPad app?