15% of poll responders will leave if B10 is not added, taking that number down to even 5% is still a pretty large hit to a subscriber base, plus factor in losses of new subscribers, with Comcast playing REAL Hardball, and its well known in the media to the masses, there is a large group of potential customers in play that could be ADDED if E* adds Big 10 in the near future.
I think you hit the nail on the head with this statement. I was listening to the radio on my way into work this morning and they were talking to a DirecTV and DISH Network retailer about BTN. He was talking about how there's currently about a 2 week wait for a DirecTV install if you call today to order.
I honestly think E* is missing the boat on this one. We're not talking just about people switching over from E* to D*, but all the new subscribers who are finally cutting the cable and going with a dish. It's happening people! COMCAST wants to play hardball and there are going to be thousands/millions of people in the midwest alone who want to see their teams play. For every day local cable companies aren't offering BTN, there are people making the switch. Currently D* is picking up all of those customers.
Don't you think Charlie would want a piece of that pie? He always talks about compelling programing and I think this is an obvious choice. If Charlie wants to play hardball too, he can sit and watch the massive flow of new subscribers go to DirecTV.
So, we can have our little arguments here on how relevant this channel is in the grand scheme of things, but in reality there currently is a huge market of people that will be making the switch to satellite. Currently E* is missing out on that opportunity.