Final number are out from the News' services.
Highlights-
With the estimated loss of DirecTV, we are at 1.62 million subs in Q2 lost.
4 Million lost for the first 6 Months of the year.
All of paid Live TV ( Traditional, Streaming) is at of 68.76 million.
Cable/Satellite is at, roughly, 50 Million, in 2017, they had 100 Million, that means they have lost half of their subscribers in just 7 years.
If Paid Live TV lose another 4 Million in the second half of 2024, by the end of the year, more households will not have a Live TV Service then do ( out of 131M Households in the United States).
YTTV only gained 50,000, Hulu Live, Fubo, etc, all lost subscribers, so people are just giving up on Live TV, about 1.5 Million this quarter, over 62 Million Households total, do not have Traditional Paid Live TV as of now.
Second quarter results left pay-TV subscribers declining at a rate of 6.9%, slightly worse than the -6.8%.
But, taking out vMVPDs (YTTV for example), the rate of decline among "traditional" pay-TV providers (cable, satellite and telco) was -12.6%, worse than -11.3% a year earlier.
US pay-TV lost 1.62 million subs in Q2 and a 'mindboggling' 4 million subs in the first half of 2024, says MoffettNathanson. Meanwhile, a blackout of Disney channels on DirecTV presents an even gloomier outlook for pay-TV.
www.lightreading.com