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Blu-ray Vs. HD DVD: Don't believe what you read on blogs! : Digital Thoughts

Blu-ray Vs. HD DVD: Don’t believe what you read on blogs!

Filed Under Home Theatre

Several months ago Digital Home received a rash of posts on both Blu-ray and HD DVD forums about fictitious products and pricing.

When Digital Home investigated, we often found the source of the information was a blogger who was merely “speculating” or was writing about something they heard someone say somewhere in another language or on another forum.

The truth was many bloggers were simply HD DVD or Blu-ray supporters with a hidden or not so hidden agenda. Seldom did they take the time to investigate and find out the facts.

Another example of this failure to investigate comes from a major U.S. home theatre blog that is now reporting Future Shop may be dropping HD DVD players “due to lack of interest from customers”.

We investigated the report and found the source of the news was some unknown people who have spoken to some unknown sales reps at Future Shop who have spoken to some unknown managers at Future Shop.

So let’s analyze what this influential blogger is reporting.

Is the news from Future Shop? No. Is the news from a respected industry insider? No. Is it from any identifiable person No.

This so called “news” comes via some of the blogs readers, who say they spoke to some sales reps, who say they have insided knowledge of what’s going on inside Future Shop.

Could the simple truth be that Future Shop is sold out of HD DVD players and the sales rep would say anything to try and sell a competing player to a customer?

Now don’t get me wrong. There is nothing wrong with some speculation and rumour from established news organizations (Reuters, AP, CP, BBC, CBC, CTV, etc) or from the column of veteran industry analyst from a major site but readers should be cautious about a blog post by an outsider from another country.

For what it is worth, Several Future Shop employees have emailed me saying the story is nonsense and that the company is simply sold out of second generation players. Apparently the retailer will be stocking stores with third generation players real soon and the players are already listed in the company’s internal stocking system. Word is the Toshiba A3 and A30 will be sold for $349 and $449 respectively.

Of course, since this is a blog, you may not want to take my word for it!
 

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