Europe is a big place -- much larger than the islands of the UK. I looked at the program schedule for London and didn't see much in the way of theatrical releases. They had Hellboy II playing back-to-back and another movie from 2001 playing during what we would call Prime Time tonight. Hellboy II is a two hour movie and it was showing in a two hour slot so either a lot of the movie was missing or there weren't a multitude of ads. The channel was ITV2.