How things have changed

[dishdude]

I didn't realize the "Fall TV Season" was still a thing.

 

[telstar_1]

Well, not quite like in 1966, but it still follows with the broadcast nets.

 

[ncted]

Cable channel subscribers grew for the first time in 8 years last quarter

Sports and YouTube TV played big roles, MoffettNathanson report says.

arstechnica.com

 

[Jimbo]

Cable channel subscribers grew for the first time in 8 years last quarter

Sports and YouTube TV played big roles, MoffettNathanson report says.

arstechnica.com

Kinda hard to judge anymore seeing Streaming services are being combined with Traditional services as well.

Also, YTTV is a Streaming Service, but they want to count it as otherwise (Hulu Live as well) ... So does YTTV and Hulu Live count as Both ? That would also skew the numbers.

 

[dishdude]

Kinda hard to judge anymore seeing Streaming services are being combined with Traditional services as well.

Also, YTTV is a Streaming Service, but they want to count it as otherwise (Hulu Live as well) ... So does YTTV and Hulu Live count as Both ? That would also skew the numbers.

They should, I would consider them traditional pay TV just with a different method of delivering the content to your TV.

 

[Bruce]

Two months into the new Fall TV Season, streaming is still ahead, over Cable and Broadcast Combined-

View attachment 187212

The Gauge

Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a monthly macroanalysis.

www.nielsen.com

Streaming is, again, still ahead of Combined Broadcast/Cable, for 7 straight months now-

For Comparison, here is a year ago-

Nielsen: TV usage skyrockets in November, YouTube share flat

December 16, 2025 - Americans watched more than 100 billion minutes of TV in November, driven by Thanksgiving NFL games and strong broadcast viewership.

thedesk.net