IMO, the reason they are doing it this way is because they probably know that it will not take them 6 months or a year to get the MPEG-4 encoders working accorindg to what they expect. It is maybe a matter of days. They did not just started working on the MPEG-4 encoders. They have been at it for some time now. If they are letting everyone know to switch by Feb 1, with the incentive to get the new channels, is because they could throw the MPEG-4 switch at any time after Feb 1. Then what is going to happen when you cannot receive the new channels on MPEG-4. We all be screaming and bitching again. I'd bet you that after Feb 1, the MPG-4 switch is thown within striking distance. So eventually everyone will have to do this. Whether it is Feb 1 or Feb 5, or Feb 15 or March 1. When those MPEG-4 Encoders are online and you do not have the equipment, you will be left out in the cold without the new channels. At least this way, you and I will be ready for primetime when they come online. They wouldn't do this unless they knew they were close to do it.