NAB's Rehr Attacks Satellite Radio

HCI

HCI

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Jun 19, 2005
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David Rehr of the National Association of Broadcasters had a lot of things to say during his opening address before the organization's annual gig in Las Vegas. He talked retransmission consent, educating the public about the digital TV transition and broadcasters embracing new technology.

But Rehr also on Monday had harsh words to say for competing platforms. And satellite radio dominated early portions of his attacks.

Said the NAB's top guy, "Satellite radio has supposedly 10 million subscribers total. But 260 million people listened to broadcast radio last week alone."

Rehr also pointed to the losses incurred by satellite radio. "Its (satellite radio) business model is bankrupt. And this is even before our own digital HD radio has kicked in," he said.

If broadcasters are going to win the fight against satellite radio, they will need to keep a local focus, Rehr said.

"Our localism, our connection to the community, is also an advantage … an irreplaceable advantage," he said. "Helping the community is obviously a social good. Helping the community is also broadcasting's business plan and, frankly, it is our brand. We must continue to be evangelical about our community service and about our community content."

Edit: Forgot to post the source http://www.skyreport.com/#Story2
 
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minorthr

minorthr

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Did he happen to mention anything about one of the largest radio companies in the US going to Sat radio talent to save their ass?
 
Chado

Chado

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It would be great to see if this guy is a sub of XM or Sirius. That would take the cake.....

If they are saying that Sat Radio is so small, then why are they paying so much attention to it... Very comical...
 
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kevinmcdo

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May 2, 2006
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Rehr can't really be that dumb. For a competitive technology to grow as rapidly as this, they'd be fools to think it's not going anywhere. Even if both XM and Sirius end up in backruptby, the assets will be acquired by the creditors - and the outstanding debt effectively wiped clean. This technology will get a new start.
 
vurbano

vurbano

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kevinmcdo said:
Rehr can't really be that dumb. For a competitive technology to grow as rapidly as this, they'd be fools to think it's not going anywhere. Even if both XM and Sirius end up in backruptby, the assets will be acquired by the creditors - and the outstanding debt effectively wiped clean. This technology will get a new start.
Huh?? Its been around for years and still hemmoraging money. Sirius lost over $400 million just last quarter and XM a $150 million.
 
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