The Walking Dead is like the Sopranos. Everyone that I know watches it. I know the average person, like my parents, aunts and uncles, have no idea what a Roku is, and want nothing to do with more tech in the living room. Its a chore to get my parents on Netflix with the Wii. I personally just switched to D*, but was going to anyway with them not having any NY RSN's. The AMC fiasco just made it easier with the Wife. When I told her Dish dropped AMC, and she wouldn't be able to watch the Walking Dead, her reply was we have to switch providers.
I really think that Dish may have overplayed their hand in this one. I can see them loosing a good amount of subs over this, come October if they don't get AMC back. It's one thing to claim to be trying to keep prices down in a fee battle, but Dish is doing this and screwing their customers for their own gain in this lawsuit.